{"id":1686,"date":"2020-06-22T12:23:49","date_gmt":"2020-06-22T12:23:49","guid":{"rendered":"https:\/\/agrubiralta.com\/2020\/06\/22\/app-movil-de-car\/"},"modified":"2026-08-11T18:11:41","modified_gmt":"2026-08-11T18:11:41","slug":"app-movil-de-car","status":"publish","type":"post","link":"https:\/\/agrubiralta.com\/es\/2020\/06\/22\/app-movil-de-car\/","title":{"rendered":"APP m\u00f3vil de CAR"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1686\" class=\"elementor elementor-1686 elementor-147\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7a8e82a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7a8e82a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-036c7d1\" data-id=\"036c7d1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b4db0d elementor-widget elementor-widget-text-editor\" data-id=\"7b4db0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"><strong>Rol:<\/strong> Lider\u00e9 el proyecto de principio a fin, desde la estrategia hasta los activos finales<br\/><strong>Duraci\u00f3n:<\/strong> 8 meses<br\/><strong>Partes interesadas:<\/strong> Producto, Ventas, Desarrollo<\/p><p dir=\"ltr\"> <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a043359 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a043359\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-81903b5\" data-id=\"81903b5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33ce19e elementor-widget elementor-widget-image\" data-id=\"33ce19e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2024\/12\/Home-FR-\u2013-2.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Inicio FR \u2013 2\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTcwMiwidXJsIjoiaHR0cHM6XC9cL2FncnViaXJhbHRhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNFwvMTJcL0hvbWUtRlItXHUyMDEzLTIuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"414\" height=\"755\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2024\/12\/Home-FR-\u2013-2.jpg\" class=\"attachment-large size-large wp-image-1702\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2024\/12\/Home-FR-\u2013-2.jpg 414w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2024\/12\/Home-FR-\u2013-2-165x300.jpg 165w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3ea2e8a\" data-id=\"3ea2e8a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fe67a90 elementor-widget elementor-widget-image\" data-id=\"fe67a90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-90.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Inicio \u2013 90\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTY5MywidXJsIjoiaHR0cHM6XC9cL2FncnViaXJhbHRhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMDZcL0hvbWUtXHUyMDEzLTkwLnBuZyJ9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"414\" height=\"755\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-90.png\" class=\"attachment-large size-large wp-image-1693\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-90.png 414w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-90-165x300.png 165w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-8e49673\" data-id=\"8e49673\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dd1bfab elementor-widget elementor-widget-image\" data-id=\"dd1bfab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-38.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Inicio \u2013 38\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTY4OCwidXJsIjoiaHR0cHM6XC9cL2FncnViaXJhbHRhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMDZcL0hvbWUtXHUyMDEzLTM4LnBuZyJ9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"414\" height=\"755\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-38.png\" class=\"attachment-large size-large wp-image-1688\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-38.png 414w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-38-165x300.png 165w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7b4669e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7b4669e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-8bff2c2\" data-id=\"8bff2c2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-849dfc9 elementor-widget elementor-widget-image\" data-id=\"849dfc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-50.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Inicio \u2013 50\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTY5MSwidXJsIjoiaHR0cHM6XC9cL2FncnViaXJhbHRhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMDZcL0hvbWUtXHUyMDEzLTUwLnBuZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"414\" height=\"755\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-50.png\" class=\"attachment-medium_large size-medium_large wp-image-1691\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-50.png 414w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-50-165x300.png 165w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-63eb006\" data-id=\"63eb006\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3e16a3 elementor-widget elementor-widget-image\" data-id=\"e3e16a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-73.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Inicio \u2013 73\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTY5NiwidXJsIjoiaHR0cHM6XC9cL2FncnViaXJhbHRhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMDZcL0hvbWUtXHUyMDEzLTczLnBuZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"414\" height=\"755\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-73.png\" class=\"attachment-large size-large wp-image-1696\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-73.png 414w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-73-165x300.png 165w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-9284297\" data-id=\"9284297\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb64604 elementor-widget elementor-widget-image\" data-id=\"bb64604\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-42.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Inicio \u2013 42\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTY5NywidXJsIjoiaHR0cHM6XC9cL2FncnViaXJhbHRhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMDZcL0hvbWUtXHUyMDEzLTQyLnBuZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"414\" height=\"755\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-42.png\" class=\"attachment-large size-large wp-image-1697\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-42.png 414w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-42-165x300.png 165w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-02af728\" data-id=\"02af728\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1dc2947 elementor-widget elementor-widget-image\" data-id=\"1dc2947\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-45.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Inicio \u2013 45\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTY4OSwidXJsIjoiaHR0cHM6XC9cL2FncnViaXJhbHRhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMDZcL0hvbWUtXHUyMDEzLTQ1LnBuZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"414\" height=\"755\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-45.png\" class=\"attachment-large size-large wp-image-1689\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-45.png 414w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-45-165x300.png 165w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-d7d5c6f\" data-id=\"d7d5c6f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fd1bdbb elementor-widget elementor-widget-image\" data-id=\"fd1bdbb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-51.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Inicio \u2013 51\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTY5MiwidXJsIjoiaHR0cHM6XC9cL2FncnViaXJhbHRhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMDZcL0hvbWUtXHUyMDEzLTUxLnBuZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"414\" height=\"755\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-51.png\" class=\"attachment-large size-large wp-image-1692\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-51.png 414w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Home-\u2013-51-165x300.png 165w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-9e64163\" data-id=\"9e64163\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-87802fc elementor-widget elementor-widget-image\" data-id=\"87802fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Danos-1.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Da\u00f1os\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTY5OCwidXJsIjoiaHR0cHM6XC9cL2FncnViaXJhbHRhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMDZcL0Rhbm9zLTEucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"414\" height=\"755\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Danos-1.png\" class=\"attachment-large size-large wp-image-1698\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Danos-1.png 414w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Danos-1-165x300.png 165w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2675233 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2675233\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-81f359d\" data-id=\"81f359d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c6f8872 elementor-widget elementor-widget-text-editor\" data-id=\"c6f8872\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 class=\"mt-2 -mb-1 text-base font-bold\" dir=\"ltr\">El problema<\/h2><div class=\"_chunkWrapper_yu34g_39\"><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"><span class=\"_animating_yu34g_10\" data-newtext-seq=\"0\">La plataforma SaaS de CAR<\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"3\"> se basa en la captura de datos <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"43\">en el momento en que se recibe un veh\u00edculo: <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"81\">su estado y un registro completo de <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"116\">cada acci\u00f3n realizada en \u00e9l, <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"149\">informaci\u00f3n que es esencial para <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"182\">automatizar el resto de la plataforma. <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"219\">Hist\u00f3ricamente, esta captura se hab\u00eda realizado <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"259\">desde una tableta, utilizada tanto por el <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"291\">asistente de recepci\u00f3n como por el mec\u00e1nico, <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"329\">que funcionaba con una interfaz de m\u00e1s de 10 a\u00f1os <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"367\">de antig\u00fcedad.<\/span><\/p><\/div><div class=\"_chunkWrapper_yu34g_39\"><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"><span class=\"_animating_yu34g_10\" data-newtext-seq=\"0\">El equipo de Ventas identific\u00f3 la <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"30\">necesidad de un formato m\u00e1s \u00e1gil que <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"69\">la tableta para este flujo de trabajo diario, <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"105\">lo que llev\u00f3 a la decisi\u00f3n de crear una <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"140\">aplicaci\u00f3n m\u00f3vil multiplataforma (iOS y <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"175\">Android) en <\/span><strong><span class=\"_animating_yu34g_10\" data-newtext-seq=\"175\">Kotlin Multiplatform<\/span><\/strong><span class=\"_animating_yu34g_10\" data-newtext-seq=\"175\">, <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"213\">con el objetivo de modernizar la interfaz y <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"252\">mejorar la experiencia del usuario en comparaci\u00f3n <\/span><span class=\"_animating_yu34g_10\" data-newtext-seq=\"291\">con el sistema existente.<\/span><\/p><\/div><h2 dir=\"ltr\"> <\/h2><h2 class=\"mt-2 -mb-1 text-base font-bold\" dir=\"ltr\">El proceso<\/h2><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\">Lider\u00e9 el dise\u00f1o de producto durante 8 meses, trabajando directamente con Producto, Ventas y Desarrollo. El proyecto comenz\u00f3 con un an\u00e1lisis de los puntos fuertes y los puntos de fricci\u00f3n del software existente para tabletas, que sirvi\u00f3 de base para definir los requisitos del nuevo dise\u00f1o. <\/p><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\">El principal reto de dise\u00f1o fue de arquitectura de la informaci\u00f3n: encajar toda la informaci\u00f3n cr\u00edtica para el flujo de trabajo de recepci\u00f3n y reparaci\u00f3n (estado del veh\u00edculo, pruebas fotogr\u00e1ficas, registros de acciones) en una ventana de visualizaci\u00f3n significativamente m\u00e1s peque\u00f1a, sin comprometer la legibilidad ni introducir fricciones de navegaci\u00f3n adicionales. Dise\u00f1\u00e9 cada flujo desde cero, sin heredar patrones de la tableta, priorizando un modelo de interacci\u00f3n m\u00e1s moderno e intuitivo que el sistema heredado. <\/p><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\">La aplicaci\u00f3n reutiliza el mismo sistema de marca blanca definido para Yauty: adopta el color de marca de cada cliente como acento sobre la interfaz base, manteniendo la identidad de marca coherente en cada punto de contacto de la suite \u2014tanto en el backoffice de escritorio como en la aplicaci\u00f3n m\u00f3vil\u2014 sin duplicar el trabajo de dise\u00f1o de marca por producto.<\/p><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\">Trabaj\u00e9 continuamente con el equipo de desarrollo para validar la viabilidad t\u00e9cnica del dise\u00f1o en un entorno multiplataforma real, garantizando la coherencia de la interfaz de usuario entre iOS y Android sin duplicar los esfuerzos de dise\u00f1o o desarrollo, un requisito clave del enfoque de Kotlin Multiplatform.<\/p><h2 dir=\"ltr\"> <\/h2><h2 class=\"mt-2 -mb-1 text-base font-bold\" dir=\"ltr\">El resultado<\/h2><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\">El producto se encuentra actualmente en una <strong>fase piloto activa<\/strong> con talleres reales. Los comentarios recogidos hasta ahora reflejan un alto nivel de satisfacci\u00f3n: para los mec\u00e1nicos, poder trabajar directamente desde un dispositivo m\u00f3vil representa una mejora importante respecto a la tableta, tanto en velocidad como en usabilidad diaria. <\/p><p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\">Ante su previsto lanzamiento al mercado, el proyecto genera grandes expectativas dentro de la empresa como el siguiente paso generacional para la herramienta principal utilizada en el taller.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c909fce elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c909fce\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f5ee669\" data-id=\"f5ee669\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ccf92b2 elementor-widget elementor-widget-heading\" data-id=\"ccf92b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Punto de partida (tablet)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2773e09 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2773e09\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-03587c6\" data-id=\"03587c6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8122682 elementor-widget elementor-widget-image\" data-id=\"8122682\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155746_car-2.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Captura_de_pantalla_20230711-155746_car (2)\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTY5OSwidXJsIjoiaHR0cHM6XC9cL2FncnViaXJhbHRhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMDZcL1NjcmVlbnNob3RfMjAyMzA3MTEtMTU1NzQ2X2Nhci0yLmpwZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155746_car-2-1024x640.jpg\" class=\"attachment-large size-large wp-image-1699\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155746_car-2-1024x640.jpg 1024w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155746_car-2-300x188.jpg 300w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155746_car-2-768x480.jpg 768w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155746_car-2-1536x960.jpg 1536w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155746_car-2.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-bd3a3e8\" data-id=\"bd3a3e8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-73eea14 elementor-widget elementor-widget-image\" data-id=\"73eea14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20231214-100459_car-1024x640.jpg\" class=\"attachment-large size-large wp-image-1701\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20231214-100459_car-1024x640.jpg 1024w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20231214-100459_car-300x188.jpg 300w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20231214-100459_car-768x480.jpg 768w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20231214-100459_car-1536x960.jpg 1536w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20231214-100459_car.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-5c9e205\" data-id=\"5c9e205\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b497f5a elementor-widget elementor-widget-image\" data-id=\"b497f5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155757_car-1024x640.jpg\" class=\"attachment-large size-large wp-image-1700\" alt=\"\" srcset=\"https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155757_car-1024x640.jpg 1024w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155757_car-300x188.jpg 300w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155757_car-768x480.jpg 768w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155757_car-1536x960.jpg 1536w, https:\/\/agrubiralta.com\/wp-content\/uploads\/2020\/06\/Screenshot_20230711-155757_car.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Rol: Lider\u00e9 el proyecto de principio a fin, desde la estrategia hasta los activos finalesDuraci\u00f3n: 8 mesesPartes interesadas: Producto, Ventas, Desarrollo El problema La plataforma SaaS de CAR se basa en la captura de datos en el momento en que se recibe un veh\u00edculo: su estado y un registro completo de cada acci\u00f3n realizada en&#8230;<\/p>\n<p><a class=\"read-more\" href=\"https:\/\/agrubiralta.com\/es\/2020\/06\/22\/app-movil-de-car\/\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":1695,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[],"class_list":["post-1686","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-disenador-de-producto-ui"],"_links":{"self":[{"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/posts\/1686","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/comments?post=1686"}],"version-history":[{"count":1,"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/posts\/1686\/revisions"}],"predecessor-version":[{"id":1703,"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/posts\/1686\/revisions\/1703"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/media\/1695"}],"wp:attachment":[{"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/media?parent=1686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/categories?post=1686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agrubiralta.com\/es\/wp-json\/wp\/v2\/tags?post=1686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}